Can we help your business save time?

Organisational Development Director

Fav thing about the office

It’s an office full of creative geeks with great banter, what’s not to love!

As a child I wanted to be a ... when I grew up

An actress

Guilty Pleasure(s)

Trash reality TV

Favourite Holiday

Walking in Wales if I am feeling energetic, Crete if I need a rest!

If I had a superpower it would be...

Mind Reading

Describe yourself in three words or less

Fun, nurturing, efficient

An interesting fact about me

My first car was a Humber Sceptre, which started my obsession with cars


Thai food, long walks with my dog, creating ideas with post it notes!

Favourite Band

I’ll listen to pretty much anything I can sing along to

Karaoke Jam

Islands in the stream, Dolly Parton

What I do at Q2Q:

My role is essentially support Andrew (the MD) with defining the overall business strategy and financial budgeting, then to design and deliver cost effective process and organisational change strategies, managing positive change in support of Q2Q’s future growth plans.

I work with the team to ensure there is continuous organisational performance improvement that is always customer centric, ensuring they are working collaboratively and efficiently, coaching them individually and as a team to bring out their best performance in supporting our customers.

Background and Achievements

The majority of my career has been in the mad world of Fashion, on the planning and operational side. In my previous role as Operations Director for a Heritage Menswear brand, I was responsible for the end to end journey of the product, from range planning, through sourcing, production, quality control, logistics, warehousing and customer service. Some of my key achievements in this role were improving on all delivery and service KPI’s, improving quality performance from 10% rejects to 1%, and delivering a significant number of process improvements across the team, whilst also delivering a saving on costs of 10% on overheads.

• As this role spanned so many disciplines, it enabled me to focus on my true passion, which is process improvement and people development, so my proudest achievement was introducing a Continuous Improvement Project Team to the wider business, bringing a positive change culture based on a combination of ideas including Appreciative Inquiry and Solution Focus tools. The workshops we developed empowered people to solve problems cross functionally, and considerably improved communication, collaboration and efficiency, whilst making savings to the bottom line. These workshops have formed the basis of the tools I now incorporate into Q2Q, and offer as an additional consultancy service to Q2Q customers.

Hobbies and Interests

Walking with my dog, and eating out with family

I have been thinking about a recent discussion with a potential new customer about the time it takes for their team to gather data to prep for meetings. 

We recently started exhibiting our software Q2Q Sofia around the country, partly to get our name and brand out there but of course partly to drum up some new business- we are really keen on showing off the new design. 


I have been describing (and more likely selling) to those visiting the stand this concept of being able to bring all various pieces of data from all areas of their business, whether it be spreadsheets or software. 

But perhaps more simply Q2Q Sofia saves time. It seems, a lot of businesses still measure their business performance through excel spreadsheets, or half hearted, clunky systems that don’t really do the job. Therefore to prepare for month end or board meetings employees often spend an hour or two gathering all the information, creating tables and displaying them in graphs. 

Ultimately this takes various team members time off their actual jobs to prepare for a meeting that will albeit be useful but is also taking them away from their day to day work?

Wouldn’t it just be easier to have it all there at a click of a button?


Can we help your business save time?